In today’s seminar someone asked for an example of a social media created celebrity, that is, a situation in which a star was born and bred outside the domains of industrial information economy. I think this one could be one (may be not a very good one but one no less).
The person goes by the name of LisaNova and writes, acts and produces nonsense, comedy sketches for YouTube. With over 160,000 subscribers, her channel is currently the 40th most viewed on YouTube. She was later recruited by MADtv as a featured role player.
Here's my personal favorite -